Finding staff with Success

You have too much work lying around and not enough staff to do it all. Within the cleaning industry, there’s a huge shortage of staff, especially around the holiday period. But how do you reach these new staff members?

Hey, you!

We started with a campaign aimed at students looking for summer jobs where the online agency had developed a landing page using a cute illustration. I used this image in the offline campaign to create recognition across the two platforms.

Was that it?

Nope, as you need to reach your target audience for which you can’t always use the same strategy. With an offline campaign, you can reach quite a large group but online will only amplify this for you. Using a series of Facebook and LinkedIn banners, the online agency set up a campaign using my designs.

Which blend is used here?

A campaign is set up using the Energise blend where your offline marketing resources are used in combination with the Optimise blend for the online process. Together they provide the right mix to give your campaign more visibility.

Which blend would also come in handy here?

The In the Mix blend will expand your campaign using the campaign’s theme across other resources you already have in use within your company.